Let’s meet your subscriber – already interested in your offer, already knows your brand, already said yes to your message. No wonder why your email list is such a powerful or biggest asset. Just look at the numbers:

42:1 ROI — Email remains the highest-performing digital marketing channel.

70% average cart abandonment rate — but email recovers up to 15% of those lost sales.

30%+ of total revenue — On average, brands see over 30% of their total revenue driven directly by email.

Automated email flows generate 60% more revenue per recipient — Engage your customers with perfectly timed, relevant messages.

We’re email enthusiasts who could bore you to death with all the stats, email strategies and its advantages over other channels. But simply put, email is an exceptional tool for follow-up, which is one of the biggest factors when it comes to making sales. Sadly it is also the part where most sales people here’s the straightforward truth: email excels as a follow-up tool, which is crucial for closing more sales—yet it’s often underutilized by traditional customer service and sales teams. ool which is the biggest factor when it comes to making a sales and sadly heavily underperformed by regular customer service and sales advisror.

Pair that follow-up capability with personalized messaging that showcases your brand’s distinct voice and values, and you’ll cultivate meaningful connections and memorable experiences for your customers.